Email Marketing Best Practices & Tips
Ask any marketer who has implemented it and they’ll definitely sing its praises. And the reason for that is simple - email marketing works...
While many marketers debate over whether it's dead or not, the savvy marketer is always looking for ways to increase open rates and click-through rates...
While many marketers debate over whether it's dead or not, the savvy marketer is always looking for ways to increase open rates and click-through rates...
For many marketers, email marketing seems to be a hit or miss marketing strategy. They never know what to expect from their campaigns...
Email has been a reliable way of fostering relationships with customers for decades. Not only have many brands grown a large following through email marketing...
According to the SaaS Sales Statistics from 99Firms, software companies with an annual growth rate of 20% have only an 8% chance of surviving...
Email marketing has always been one of the most effective marketing strategies brands have relied on to rake in business, keep customers engaged...
When it comes to email marketing, one of the most popular and impactful emails you can send is the humble newsletter. While it may not be the biggest contributor...
It’s an exciting time for online educators. Advances in remote learning technology have powered a decade of massive growth for online courses...
The personal touch has always been key to the real estate business. Buying and selling homes and property can be a very personal thing...
Email has been around since the 1970s – originally it was just text, then HTML and as an email marketer, the majority of emails sent have images...
Even though it's common knowledge that email marketing has the highest ROI of any marketing channel ($44 for every $1 spent), it continues to be one of the most underfunded..
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“We looked at 16 different agencies, interviewed 8 of them and selected InboxArmy as number 1 pick.”
We hired InboxArmy to redesign Salesforce Marketing Cloud emails. The goal was to create a new master template that matched branding using industry best practices. After we signed the SOW, we had a couple discovery calls, submitted our brief and branding document. Once we were on the same page, InboxArmy did design in batches, we had 3 rounds of reviews and once all was finalized IA coded and implemented the templates for us in MC.
During discovery calls, members of IA were present (covering design and coding). After that we always communicated with our representative, Charlie. Being able to understand branding and our needs, design capabilities, coding pace, responsiveness and always willing to go step beyond for this project.
Felt like IA and we were on the same team.